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Adobe survey about creative thinking

Wed, Nov 7 2012 11:17:03 PST by Vanessa Riley filed under hidden

Adobe recently ran a new study among several US based colleges, along with college graduate, to find interesting data about how important creativity courses are for professionals, and what creative thinking did for them.



Some of the unsurprising data published by the company includes the fact that most (78%) think that creativity is important to their career. However, only 57% thought so when they were back in college. 82% wish they would have had more exposure to creative thinking as a student, and 71% say creating thinking should be taught as a class, just like science and math. In the classes that they do take, people surveyed said that art class contributed the most to their creative thinking with 79% of the votes.

Some other interesting data include the fact that 57% think creativity is a learned skill, while 65% say it's a personality trait. The vast majority believe creative thinking is crucial for problem solving in their career, but only 68% say they feel comfortable with thinking creatively as part of their day to day job. Finally, some of the abilities gained with creative thinking, according to the survey, include the ability to plan new ideas, think out of the box, look at things differently, and express an idea visually.

The data was gathered through an online survey by the firm Edelman Berland this past October.



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